On the side-lines of the Arabian Travel Market (ATM) 2021, launched in Dubai on May 16, 2021, Dr Ahmad Belhoul Al Falasi, UAE Minister of State for Entrepreneurship and Small and Medium Enterprises (SMEs), visited Bahrain pavilion at the Market, where he was received by HE Mr. Zayed bin Rashed Al Zayani, Minister of Industry, Commerce and Tourism, and Dr Nasser Qaedi, CEO of Bahrain Tourism and Exhibition Authority (BTEA).

Represented by BTEA and Gulf Air, the Kingdom of Bahrain participates in the Arabian Travel Market 2021 with a pavilion occupying 400 square metres that is designed to reflect the attractiveness of tourism in Bahrain, while the Authority presents to the visitors a detailed presentation of the key tourist attractions in the Kingdom and tourism programmes.

The Bahraini pavilion in ATM 2021 includes a distinguished section of Gulf Air, the national carrier of the Kingdom of Bahrain, in addition to seven private tourism sector establishments that present their best offers in this event, which is considered the largest of its kind in the region, and is being held this year under the theme "A New Dawn for Travel and Tourism".

It is worth noting that 62 major exhibitors and participants will participate in the live edition of this year's ATM, and the most prominent participating countries include: the UAE, Saudi Arabia, Bahrain, Germany, Cyprus, Turkey, Egypt, Jordan, Italy, Israel, Greece, India, Indonesia, Malaysia, South Korea, Maldives, the Philippines, Thailand, Mexico and the United States of America.​