H.E. Mr. Abdulla bin Adel Fakhro Minister of Industry and Commerce attended the launch of the international "Apple" store at Seef Mall, Manama. Organized by United Electronics Company (eXtra), as a result of the fruitful cooperation between eXtra and Apple, and introducing a new addition to the Kingdom of Bahrain’s digital market. 

His Excellency affirmed the pioneering efforts and initiatives of the private sector to enhance Bahrain’s advanced position in trade and investment, noting the government’s full support to everything that would enhance economic growth.

The store provides customers with a unique shopping experience in the Kingdom of Bahrain by providing the full range of "Apple" products, as well as a wide range of various accessories. This serves the company's strategy to expand its reach in the region to feature the full range of "Apple" products with a distinctive service and presentation.