The Ministry of Industry and Commerce announced the launch of the National Initiative to encourage participation of the commercial sector in the approaching Bahrain holiday season.

Shaikh Hamad bin Salman Al Khalifa, Assistant Undersecretary for Domestic and Foreign Trade at the Ministry of Industry and Commerce, said that the initiative includes exempting fees for promotional campaigns and extending periods of commercial discounts starting from the first of December until the end of the year, coinciding with Bahrain’s holiday season and the celebrations Bahrain’s national holidays. Calling on shop owners to benefit from this incentive by coordinating with the Consumer Protection Directorate at the Ministry of Industry and Commerce and applying via e-mail promotion_enquiries@moic.gov.bh .

The Assistant Undersecretary indicated that this national initiative aims to encourage commercial participation in the national celebrations and boost market movement during the holiday season, noting the initiative’s remarkable turnout last year, with the participation of more than 1122 commercial stores.